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Knowledge and inside information is power
HELLO, good evening & welcome to my blog. Just a few wise words tonight before I stick a load of money on Michael Llodra (my 'L' tip for tomorrow) to beat Ricardo Mello in the second round of Wimbledon. He's short odds at 1.13, but compare the returns against your ISA & the Llodra shout wins comfortably. The experienced French left-hander has added a low-risk, high-percentage, flat first serve to his grass game of late to go with that sweet flourish of a backhand and will safely bring home the bacon for you.

I digress. Feel free to take in some of the handy advice below & keep your eyes peeled for some more system bets tomorrow.

L is for Loaf, and use thereof
Use your loaf to make some bread. In other words, think before you drink before you bet, look before you leap and make sure your brain is properly engaged before you click that ‘confirm’ button. I know of countless occasions where the wrong selection has been made in error, or the wrong stake amount has been placed in error just because a bet has been placed in a rush. Duly study the form, read the terms and conditions carefully and read the bet slip carefully before you commit. On Betfair in particular it’s sometimes easy to click the ‘lay’ button instead of the ‘bet’ button by mistake – a potentially heinous, bank-breaking error.

L is also for Laying
Laying can be as much fun as betting, and as profitable, in the right circumstances. A lay bet means that you effectively become the bookmaker and decide which odds you want to offer to potential punters. In a football match between United and City, for example, you’d make a profit if you laid City and the match ended in a United win or a draw. If you laid United, but City won or it was a draw then you’d win. If you laid the draw and either of the two sides won then you’d pick up your winnings.

In “two outcome only” events such as the major knock-out tournaments tennis, darts, snooker and so on where the match can only end with a winner and a loser, laying is slightly different as effectively all you do is pick who you think will lose rather than who will win. If you pick the loser correctly, you win the money. In events with large numbers of competitors, such as greyhound racing (six) or horse racing (up to 40) each dog or horse you lay means you are effectively backing all the others to win.

Choosing the right lay bet is every bit as scientific as choosing the right win bet. One question that is often raised by people interested in laying but not sure why they should pick a lay bet instead of a win bet, especially in a one-on-one contest, is “Why should I pick someone to lose, rather than someone to win?” The simple answer is, “It’s all about liability.” Your liability is the amount of money you stand to lose if your selection is unsuccessful. If you back something to win at 2/1, for example, and your stake is £10, your liability is also £10. If you win, you get £30 (£20 winnings, plus your original £10 stake returned to you). If you lose, you lose £10. If you were to lay something at 2/1, then to win £10 your liability would be £20. In other words, you’d stand to lose £20 if you got your lay bet wrong – i.e. the person/dog/horse you reckoned would lose actually won. If you got it right, however, and your assessment that the person/dog/horse would lose came true, then the £20 you put up in the first place would be returned to you, along with the £10 that some poor mug punter had thrown away in the hope that he’d be taking the loot.

It’s ‘cheaper’ to lay an odds-on favourite than it is to lay a rank outsider. To lay a 1/10 shot in an attempt to win £10 would only cost you a liability of £1, whereas to lay a 10/1 shot in an attempt to win £10 would cost you a liability of £100. Laying is only currently possible on betting exchange sites, such as Betfair, where you are going up against other punters, rather than bookies.

L is also for Limited Markets
If there are only a few matches/markets available to bet on, say for example it’s a Sunday and there are only six fixtures, don’t be tempted to bet on them all just because they’re there. This is a sure-fire way of losing your hard-earned. Take your time to single out a fixture that is easiest to research and, if you can gather sufficient evidence to back up your selection, go for your life. Choosing to bet on all the available events is not the way forward, regardless of how attractive the odds on an accumulator may seem. Let’s face it, if it was a Saturday and you had 40 or more matches to choose from you wouldn’t do an accumulator on them all, would you?

A better punter is strong enough to resist betting for a day if the right opportunity does not present itself.

That's it for now. Don't forget to get on Llodra for a sweat-free 13 per cent return on your investment. A steady drip fills the bucket & that drip needn't be the sweat from your forehead as you fret about where your next winner's coming from.
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