William Hill Scrapping Best Odds Guaranteed

Someone had started a thread saying this a few weeks back. No doubt other bookies will follow if they haven't already.

Will it be prohibited anyway under the proposed gambling reforms?

The 'justification', I would imagine, is that they expect that the business they will lose by withdrawing BOG is of less value than the cost of continuing it?

Pretty much by definition, everyone on this Forum is value-aware - how many recreational sportsbook-only punters are so aware?

An irrelevant bookmaker for a long time. Can't remember the last time I found them worth having a bet with.

I also got the email a few weeks back. Still says "BOG from 10am" on their racecards tho so I guess its only certain people getting the chop...

longbridge, so why offer it in the first place as that argument won't have changed?

Think from the company perspective dd it's about offering a good idea at the time to fight competition but not let the offer become wallpaper , once the analysis of the customer base indicates it's changing for the worse then it's time to pull the plug in the most friendly way possible.

You'd also be amazed how many customers will remain betting on the site despite the concession withdrawal , i can vividly remember personally writing to at least a dozen customers confirming that their personal concessions wouldn't be affected by anything they may read or hear about.

It's all about the quality of customer base and what the company has invested in building up the type of base that will suit the business model , if that investment didn't exist then ask yourself how on earth would the likes of L******** ever attract another bet.

THE GAME HAS GONE.
EVEN SOLD SOME SHARES ON FRIDAY.

Profitable or not SKY don't do BOG on dogs being lazy when they did would often bet with them all night now don't even switch on or look at SKY is BF all the way. Must be some logic behind the decision I think about all the negative accounts and restrictions me included gets to a point you just cannot be arsed to look default for good or bad is back on here I suspect for most now apart from folk like anorak et al.

All i want or need is a good bookie credit account usedto enjoy ringing the banter and goodwill the conversation was that was personalised without OTT fairness not necessarily BOG I paid up usually before I got the statement somebody you can trust is reasonable had one few years ago until they stopped not too much to ask.

take bets off anyone who's not price sensitive until the facking cows come home

9/2 at theirs, 8.2 here.  tenner ?  sure you wouldn't like to make it 50 ??

bet3sixfive will clean up

who in their right mind if coming up with a business plan would have BOG on horses though?  ridiculous concession.  has to go IMO. amazed it has lasted this long.

longbridge

Absolutely spot on.

I have always (well, since online betting became a thing) been surprised that bookmakers do not make a thing of a telling their customers what they have gained by these offers.

If you were a regular punter with XYZ bookie, and you had a monthly email that said "September offers - you gained X pounds" with a breakdown of "we paid you X pounds extra for these bets for BOG, X pounds in consolation/bonus for these Luckies, gave you X pounds in 'justice' refunds, X pounds of free bets".

But they don't.  So I imagine a huge fraction of the millions they must pay out on these 'concessions' go un-noticed by the beneficiaries thereof?

A number of things I find barely credible on what should be essentially a punters forum - jocks, trainers, owners all have their associations, but punters have virtually no voice at all - and this is one of them. People queuing up to defend the removal of something that is clearly a plus for punters? Crazy.

After flushing out those with half a clue, with either restrictions or closure, it's hard to believe that this is a massive loser for them. More and more gambles are now taking place a few minutes before the off, not on the overnight prices. Those that do it will likely only get away with it once. Why would you want to lose business? I would have thought that was inevitable. It would be interesting to know how much business Corals have gained from being the only one to continue to offer BOG on first show. I have certainly used them more often than before.

BOG is a concession, not a given right.

Correct Ken , that's why there's a business need to not allow it to become wallpaper , otherwise the withdrawal is seen as a far bigger negative vs the positivity gained by offering the concession in the first place.

I’m surprised they didn’t get their heads together years ago, Hayden, and all of them pull it at the same time. It’s probably been the best concession we will ever see. Definitely be gone from everywhere before long.

My 'expertise' was specials, which used to be significant markets, and lots of them. Now it's completely dead, save for eurovision. They must have been printing money in the early days from the casuals, but just got left filling the people they couldn't beat. Once we were restricted out of the markets, there was nothing left. HR going a similar way as there is not much new blood, regulars slowly moving upstairs and ACs seeing the rest off.

2 additional problems with it kembo are one good and one bad
good they dont win very often ,
bad as your on at 16,s,as punters hard to say your that far out/wrong on tv saturday races so you go back in at the bigger prices