Bruce millington racing post page 16 - shameful

Betbuilders are equivalent to casino games on fobt. Only a scumbag would promote a bet like that. I hope all betting/gaming ads on mobile and laptop are banned permanently in the long delayed Gambling White Paper. I also hope it includes a levy on bookies towards nhs for gambling addicts.

If I was playing I'd only pick 2 (small odds combined) to earn a similar sum freebie on any sport otherwise they can sling their hook.

Betbuilders are dangerous. It can seriously damage one's health and financially. It's the crack-cocaine of football ie quick losses and addictive.

i no lads at work who put more money than i normally put on a chelt race on players taking their shirt of if they score,and they do it in running ,subs coming on  in jury time etc ,
to be fair they  had some early touches at ridiculous prices 500 plus before bookies got wise to it but its pure casino pot lucck betting,alah sandown yesterday

No worries, talking absolute rubbish, easy to see who the paymasters are.

Betbuilders are a hit with football punters - they could be the same for racing
The King George VI Chase won by Bravesmangame could have had more appeal as a betting event by the introduction of betbuilders
The King George VI Chase won by Bravesmangame could have had more appeal as a betting event by the introduction of betbuilders
Alan Crowhurst
1 of 1
UPDATED 5:57PM, JAN 6 2023

Bookmakers are always on the lookout for new markets to boost turnover, and while some fail to drum up much interest, others take off spectacularly.

An example of a hugely successful innovation is the betbuilder. These new bets have have been such a hit with football punters that one firm is reporting a dramatic swing back towards pre-match betting just when it seemed like in-play turnover would forever be the bigger deal.

If you have not dipped your toe into this new way of betting, which gives punters the freedom to combine almost limitless permutations on the same fixture, here's an example of a betbuilder I placed on this week's Arsenal v Newcastle match: Saka to score at any time, Xhaka to be booked, Newcastle to win or draw, fewer than five cards to be shown and under 37.5 throw-ins.

The odds on those five elements all being successful was 85-1, and betbuilder players can modify and edit their wagers as they go along, seeing how each change affects their odds.

It's a fun, small-stakes way of enhancing one's viewing pleasure, and the reason they are being referenced here, slap bang in the middle of the racing section, is that, given their popularity in football, there must be scope for an equivalent product for major races.

Take the recent King George at Kempton. It was a perfectly interesting betting event just using the standard markets, but it could have had even more appeal, particularly for those punters who love the equivalent wager on football, if betbuilder facilities had been available.

You could, for example, have chosen any combination of match bets, picked the winner, backed any number of horses to be placed anywhere from the first two to the first eight, and even thrown in the winning distance and whether the SP would be over or under a certain mark to boot.

I am aware of one major bookmaker that is looking at creating betbuilders for racing, but the logistical and technological challenges are understandably demanding due to the huge complexities caused by related contingencies.

However, if the layers can crack the task of generating effective betbuilders for big races, it could be a potential boost for the sport at a time when it needs to do all it can to hold and strengthen its position as an alluring betting medium.

So an "alluring betting medium" is one that has a larger negative e.v. for the punter is it?

Thanks Brucie.

Alas Brucie has blocked me on Twitter (I had the temerity to criticise the Post, politely I might add).

Free speech eh Bruce?

brucie as usual already missed the boat on this one with bookies poor marketing,as others and i have said using their free bets has just showed how its almost impossible to get even a basic buildabet over the line,
or maybe brucie and bookies have realised their poor marketing and this is an advert to try and pull in a few strays in to a racing buildabet angle

The fact that the clown was in charge of RP sums up what a mess this game is in

I remember an article by Alastair Down extolling the fun of gambling on FOBT's some years ago ( pre £2 max per spin ). Tbh, I can't see the point of spending £40ish a month on this totally pro-bookmaker rag!

this is the reality of the uk betting now. Betbuilders :)

I’ve just put two players from Oxford vs Arsenal tonight to get booked (365).They’re both 10/3 so as a normal double a pound would pay £18.78. They’re giving 18/1 so there’s nothing wrong with that. I added a third which was also 10/3 which came to 70/1 (should be 80/1) so a big difference there.

There is a huge case for ‘related’ with these bet builders so five single prices could look extremely poor as an acca.

Odds on

and the thickos still place the bets.

RP members club is now 10 per monty if you phone them up. Threaten to cancel and they give you anothervthree months

Very good value as that covers the cost of the weekender alone