Why do you keep giving C4 stick

I must admit I used to do the same but think about it. While ever they are employing journalists as talkers we can rest assured that the general public will be kept in the dark and this is exactly what you want if you are to find and maintain an edge. What you do not want is a pro who has made his Doh going on and in an altruistic way enlightening punters. Thats not to say that I  do not champion general causes for punters eg acct closures etc