When looking for a way of recouping any days losses, it is natural to be seduced by a horses price rather than what race form it brings to the table. In a punters desperation, that 4/6 shot is going to look much more attractive than a horse priced at 4/1 as a way of balancing the days books. Even more so when you factor in that odds-on-shots (horses priced below EVEN money) win around 58% of their races in any calendar year.
You may find Irish horses winning 64% of the time one year and 52% of the time the next year. This would also be the same scenario for All Weather racing, UK flat racing and UK jumps racing. But the average still remains at between 57-58.5%.
Based on this high percentage, a punter would safely assume that backing odds-on-shots to win, would yield a nice income over the year. Or would they? This one misconception that your everyday bettor has, is in fact the bookmakers biggest cash cow.
Let me explain. Imagine that you have lost £100 in the betting shop and are looking to recoup those losses by placing one winning bet. After looking through the form and reading all the differing opinions of the tipsters, you find two horses that look like good candidates for you to have a chance of at least breaking evens. One is priced at 1/2, and the other at 4/1. The largest proportion of gamblers will take the perceived safe route by opting for the shortest price because it surely has a better chance of winning than the horse priced at 4/1.
This is what the bookmaker wants you to think and the route he hopes you will take.
I expect that by now, you are thinking that the bookmaker must be mad, because you have a better than 50% chance of winning back your losses by backing the shorter priced favorite than the one at 4/1. This is misconception my friend.
For you to win back your £100 losses, you would have to stake £200 at 1/2 to do so, rather than £25 at 4/1. Therefore the bookmaker stands to profit by an extra 800% should your horse go onto lose. The bookmaker is greedy, he would rather that £200 chunk instead of the measly £25.
There is the biggest downfall exposed, regarding backing odds-on-shots to win. YOU HAVE TO INVEST MORE THAN YOU ARE EVER GOING TO WIN.
The only way to profit from these type of horses is to become the bookie. Or in other words LAY them to lose on one of the betting exchanges. Even then though, there are certain fundamentals that need to be understood to achieve the same profits that the punter can be expected to lose.
Their is only ONE laying system currently available on the market which gives an in depth guide on how to achieve the same profits that the bookmaker enjoys.