John Mort Green

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http://www.ebay.co.uk/itm/like/131230303754?limghlpsr=true&hlpv=2&ops=true&viphx=1&hlpht=true&lpid=108&device=c&adtype=pla&crdt=0&ff3=1&ff11=ICEP3.0.0&ff12=67&ff13=80&ff14=108&ff19=0

long time since i read it but did enjoy it.

You won't learn anything about Racing, or a proper Punting approach, though.

Much more of a 'Bon Viveur' than Pro Punter.

But weren't many of that ilk, at that time.... Charles Benson, et al.

great read,"the butterfly" lived the life 4 sure

@noted in running -- have you seen this Australian article by the late Philip Alexander of Raceform? It covers the ten rules. You can click through the pop-up that, erm, pops up: at the bottom is a "no thanks".

http://practicalpunting.com.au/pp-online/professional-betting/professional-punters/mort-john/article/johns-flutter-a-flight-to-riches-part-1-20030206

The rules are reproduced below exactly as they appear in the Summary that has already received a mention:

Never be greedy.
Never look at anything other than the best class horses, trainers and jockeys.
Forget those dreams of 100/1 winners and be content with horses in strong demand in the market.
Stop as soon as you are showing a profit on the day.
Back unpopular riders on the tote.
Watch for eleventh-hour riding changes.
Follow money from big betting stables.
Learn to think the same way as trainers and jockeys.
Always get value by trying to beat the book.
Never lose confidence because you have lost everything-else.

@onlooker -- I think he meant in those days that unpopular jockeys paid more on the Tote.

But my guess is that those were not his rules, but were something he added at the publisher's insistence to make the book more attractive. Alex Bird's book was the same.