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TheInvestor2
18 Aug 11 14:10
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Date Joined: 28 May 11
| Topic/replies: 2,502 | Blogger: TheInvestor2's blog
    We’d like to introduce you to PURPLE 1Bet, our new betting site for members that prefer a traditional bookmaker betting experience.

    The new site is accessible through the 1Bet tab on the website.

    The main features of 1Bet include:

    • A familiar bookmaker format – one set of back odds displayed;
    • No commission payable – the odds you see are the odds you get;
    • Great odds – the odds are derived from the exchange so the offers will always be competitive against the bookmakers.

    Members can place bets in the exchange or 1Bet, or both as they prefer.

    We hope you like this new feature from PURPLE and if you have any feedback then please let us know.

    And keep an eye out for the PURPLE 1Bet mobile app which is coming soon.

    Yours sincerely,

    The PURPLE Customer Services Team


The first step to killing the exchange model? Bad move I think, weakening purple's toehold in the betting exchange market.

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Replies: 11
By:
stewarty b
When: 18 Aug 11 14:14
Just needs a lay side now TheInvestor and it's paradise time. (with the queue hidden)
By:
ballabriggs
When: 18 Aug 11 15:17
exchange are both very stoopid sometimes, they forget most important thing is keep simples - most peoples are very stoopid and just want a simple bets on their choices.
By:
Lori
When: 18 Aug 11 15:35
Are purple taking the bets themselves or is it matched on the exchange with commission taken into account with the prices displayed being slightly worse.

It looks like Betfair without Market depth and B+L ticked, just that they've taken the commission as an average value in advance.
By:
askari1
When: 18 Aug 11 16:09
Exchanges' problem is that they find it hard to attract the liquidity on the lay side to match recreational price-takers on the back side.

Anything an exchange does (in its core sports product) has to be understood in terms of getting this money in place w/out risk to itself.
By:
TheInvestor2
When: 18 Aug 11 16:23
Taking the bets themselves with an obscene margin.

Had a look at prices earlier. Purple:

Hearts 6.2, Spurs 1.62

Purple bookie Bet1:

Hearts 5.5 Spurs 1.57 on bookie

So a 5% comm payer would be better off betting on the exchange.
By:
Lori
When: 18 Aug 11 16:25
Interesting then.

Wherever they're taking their prices from (I'm sure they'll say their exchange if asked), they need to be confident that there's enough liquidity to make them accurate-ish.
By:
nairda
When: 18 Aug 11 16:25
it's for the donkey who don't understand back and lay...
By:
Lori
When: 18 Aug 11 16:26
Betfair already has that though nairda, without seeding themselves (yet)
By:
stewarty b
When: 18 Aug 11 16:29
That's one example. At least there are no 2 quid bots irritating punters, and I'm sure one will look about to see where the best value is.
By:
stewarty b
When: 18 Aug 11 16:30
* for the investor.
By:
nairda
When: 18 Aug 11 16:32
yes...and didn't **** as well....1bet was there months ago,they just now given it a new name and green background
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