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Lori
07 Jan 10 16:04
Joined:
Date Joined: 20 Apr 04
| Topic/replies: 50,578 | Blogger: Lori's blog
Does anyone have a clue what these things are for?

I've had people link me to youtube for longer versions and suchlike, but is there actually any reason that someone would go to betfair after watching one of those adverts?

They come across like a trailer for a series that doesn't exist or something, I have no idea why anyone would come to Betfair after watching one. Couldn't they have got Ian Wright or some other famous names like the other firms do?
Pause Switch to Standard View Betfair adverts with guys picking...
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Report brendanuk1 January 7, 2010 4:16 PM GMT
http://www.youtube.com/watch?v=_wCSg2-8NTk

car crash
Report Lori January 7, 2010 4:22 PM GMT
I'd actually been linked to that when I asked before and I have to admit I'm still none the wiser.

Are we supposed to have a feel for who these guys are having watched their adverts at random points through the year? The clips never seem long enough to actually get a feel for what on earth is going on or who is winning etc.

I guess that's why i'm not paid zillions to be a marketing guy :(
Report brendanuk1 January 7, 2010 4:22 PM GMT
http://www.youtube.com/user/BetfairFootball

The number of views these videos have can be explained, by the people in them, technical staff checking they work, asorted other staff and friends.

The reach of these videos just about gets past the betfair canteen but fails to get past reception.
Report Lori January 7, 2010 4:23 PM GMT
OMG there's dozens of them!
Report brendanuk1 January 7, 2010 4:25 PM GMT
yeah its sh!te, no idea what its point is
Report brentford January 7, 2010 4:25 PM GMT
at the risk of a ban - the comapany is largely directionless these days it seems -
and that can't be a good thing.
Short term greed over consistent outlook often inclusive of blatantly poor strategies.
Report brendanuk1 January 7, 2010 4:26 PM GMT
if they invited the top 4 winners on football then i might be interested. these are just some randoms. Spuds, Arsenal, Manu and token Stoke fan
Report Lori January 7, 2010 4:28 PM GMT
Could have been interesting if they'd offered a biggish prize (Doesn't need to break the bank, call it £50k) had qualifiers to get on the adverts, had the adverts actually show the leaderboard at the start of the advert, 25 seconds chat through it about who has what this week/day etc etc so we had some interest by the end of the year in who won.

£100 between four random blokes. Nobody cares, or so I would imagine.
Report Worst Postman Ever January 7, 2010 4:33 PM GMT
Is this the front room thing?
Report Lori January 7, 2010 4:33 PM GMT
yes.
Report brendanuk1 January 7, 2010 4:37 PM GMT
if you did what they did in ads you would bet with mates in pub.

I am struggling to think of 1 plus point :(
Report Worst Postman Ever January 7, 2010 4:40 PM GMT
The liverpool guy is a tool
Report 1.01 Layer January 7, 2010 4:47 PM GMT
They've got to blow the premium charge windfall somewhere...
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