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The country’s biggest betting firms will remove all TV and radio advertising for games and products during the Covid-19 lockdown, amid concern over problem gamblers.
Industry body, the Betting and Gaming Council (BGC), said firms have voluntarily agreed to remove all their gaming product advertising for at least six weeks.
It comes a week after the Government wrote to gambling firms asking them to provide regular updates on how they are tackling problem gambling during the lockdown. It also follows a survey revealing that people who gamble regularly online are doing so just as often or more frequently during the lockdown, despite the lack of sporting fixtures.
The BGC said existing TV and radio advertising slots will be replaced by safer gambling messages, donated to charities or removed from broadcast where contracts allow. BGC chief executive Michael Dugher said:
"From day one of this crisis, we have sought to protect customers potentially at risk, including announcing stepping up safer gambling measures as part of our 10 pledges for Covid-19 in March.
This latest move by the regulated industry further underlines our commitment to safer betting and gaming, with many people cut off and feeling anxious.
We are determined to do everything we can to protect customers potentially at risk during this lockdown period and beyond - and we are determined to drive the high standards that the public expect from us. I hope others follow our lead.”
Industry body, the Betting and Gaming Council (BGC), said firms have voluntarily agreed to remove all their gaming product advertising for at least six weeks.
It comes a week after the Government wrote to gambling firms asking them to provide regular updates on how they are tackling problem gambling during the lockdown. It also follows a survey revealing that people who gamble regularly online are doing so just as often or more frequently during the lockdown, despite the lack of sporting fixtures.
The BGC said existing TV and radio advertising slots will be replaced by safer gambling messages, donated to charities or removed from broadcast where contracts allow. BGC chief executive Michael Dugher said:
"From day one of this crisis, we have sought to protect customers potentially at risk, including announcing stepping up safer gambling measures as part of our 10 pledges for Covid-19 in March.
This latest move by the regulated industry further underlines our commitment to safer betting and gaming, with many people cut off and feeling anxious.
We are determined to do everything we can to protect customers potentially at risk during this lockdown period and beyond - and we are determined to drive the high standards that the public expect from us. I hope others follow our lead.”
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Replies: 18
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Some of the smaller channels will disappear,without the Revenue ...
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Delighted to hear this news;am sick of WH trying to persuade women play one of their vegas games and the crass ads featuring a bunch of male/female chavs 'having fun' playing bingo.God help us.
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I wouldn't I wanted to be the person who had to tell Ray Winstone he was being Furloughed
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VC bet are the worst culprits.Since the start of this lock down they have bombarded us with the Redknapp ads every 15mins on LBC and Talk Radio.
Along with the Government adds telling us to stay home,save the blah blah etc the VC adds have made both stations listenable. Similar to the flights fiasco all these measures are coming in too late.Horse has already fcked off leaving the stable door well and truly swinging off its hinges. |
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* unlistenable
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^ In English ?
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^ To Crispy....oc
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....the VC adds have made both stations listenable.
??? |
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^ Twizzle...oc
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I flip to Classic FM when there is an ad on LBC
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Correction followed spotty.Too quick to pull the trigger.
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We are living in the time of the Corona Virus, currents deaths 21,000 and rising
How many people have died form gambling addiction in this same period...not a lot I should think? People have got to have something to do? Also we claim to be living in a society which allows freedom of choice, this includes gambling |
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Stop treating us all like 6 year old kids
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There is also not a lot to gamble on, since sporting events have been cancelled..
Football from Belarus is not a lot to survive on |
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No one is preventing you from gambling.
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For me, it's a time to study and assess rather than bet on obscure events about which I know very little.
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Bit much when a Gala Bingo ad is on at 8.30 in the morning.
Piers has nowt to say about that though. Women must be doing their lady gardens on that pile of crap. |
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It's not gambling, you have a chance gambling.
It's robbing the gullible. |