New Posts For Thread: " Exchange marketing is tough & complex for promotions" - Future of betfair by their managment teamhttps://community.betfair.com/general_betting/go/thread/view/94082/30380089/exchange-marketing-is-tough-complex-for-promotions---future-of-betfair-by-their-managment-teamcorporate.betfair.com/~/media/Files/B/Betfair-Corporate/press-releases/2014/analyst-presentation-03-11-2014.pdfInteresing quotes""Exchange transactions rates have almost trebled over the last 3 years, requiring a scalable, robust infrastructure"- PleCOME TO BETFAIR FOR THE BEST PRICESNOT COME TO BETFAIR FOR THE BEST PRICES BUT READ THE SMALL PRINThttps://community.betfair.com/general_betting/go/thread/view/94082/30380089/exchange-marketing-is-tough-complex-for-promotions---future-of-betfair-by-their-managment-team?post_id=542238015#542238015COME TO BETFAIR FOR THE BEST PRICESNOT COME TO BETFAIR FOR THE BEST PRICES BUT READ THE SMALL PRINTTue, 11 Nov 2014 12:52:25 -0600yes best form of advertiseing is by word of mouth by very satisfied customers,word gets round when a good product is out there with good service ,and customers stop advertiseing when the product or service affects the customer like the p c charge ,https://community.betfair.com/general_betting/go/thread/view/94082/30380089/exchange-marketing-is-tough-complex-for-promotions---future-of-betfair-by-their-managment-team?post_id=542237983#542237983yes best form of advertiseing is by word of mouth by very satisfied customers,word gets round when a good product is out there with good service ,and customers stop advertiseing when the product or service affects the customer like the p c charge ,Tue, 11 Nov 2014 12:49:53 -0600Betfair had the best form of marketing - word of mouth - plenty of exchange evangelists willing to sell the concept to anyone willing to listen.Then, we know what happened...https://community.betfair.com/general_betting/go/thread/view/94082/30380089/exchange-marketing-is-tough-complex-for-promotions---future-of-betfair-by-their-managment-team?post_id=542231583#542231583Betfair had the best form of marketing - word of mouth - plenty of exchange evangelists willing to sell the concept to anyone willing to listen.Then, we know what happened...Mon, 10 Nov 2014 20:24:14 -0600Because someone wants to buy a satsuma but doesn't know the difference between a clementine and a satsuma so plays it safe and buys an orange.https://community.betfair.com/general_betting/go/thread/view/94082/30380089/exchange-marketing-is-tough-complex-for-promotions---future-of-betfair-by-their-managment-team?post_id=542222877#542222877Because someone wants to buy a satsuma but doesn't know the difference between a clementine and a satsuma so plays it safe and buys an orange.Mon, 10 Nov 2014 06:30:57 -0600"Exchange transactions rates have almost trebled over the last 3 years, requiring a scalable, robust infrastructure"My interpretation of this is more bets are automated and of smaller size. Which is typical of a more efficient market.https://community.betfair.com/general_betting/go/thread/view/94082/30380089/exchange-marketing-is-tough-complex-for-promotions---future-of-betfair-by-their-managment-team?post_id=542212767#542212767"Exchange transactions rates have almost trebled over the last 3 years, requiring a scalable, robust infrastructure"My interpretation of this is more bets are automated and of smaller size. Which is typical of a more efficient market.Sun, 09 Nov 2014 08:44:51 -0600Wouldn't it be great if you could find a way to charge one price to your price sensitive customers but a higher price to those willing to pay more?https://community.betfair.com/general_betting/go/thread/view/94082/30380089/exchange-marketing-is-tough-complex-for-promotions---future-of-betfair-by-their-managment-team?post_id=542212175#542212175Wouldn't it be great if you could find a way to charge one price to your price sensitive customers but a higher price to those willing to pay more?Sun, 09 Nov 2014 08:04:25 -0600The oranges are now sold in a saturated market and both much smaller and rotten. People now cross the street and shop at the competition.https://community.betfair.com/general_betting/go/thread/view/94082/30380089/exchange-marketing-is-tough-complex-for-promotions---future-of-betfair-by-their-managment-team?post_id=542209785#542209785The oranges are now sold in a saturated market and both much smaller and rotten. People now cross the street and shop at the competition.Sat, 08 Nov 2014 22:42:11 -0600THATS WHY I GO IN MORRISONShttps://community.betfair.com/general_betting/go/thread/view/94082/30380089/exchange-marketing-is-tough-complex-for-promotions---future-of-betfair-by-their-managment-team?post_id=542207765#542207765THATS WHY I GO IN MORRISONSSat, 08 Nov 2014 17:02:29 -0600Because the oranges are now overripe.https://community.betfair.com/general_betting/go/thread/view/94082/30380089/exchange-marketing-is-tough-complex-for-promotions---future-of-betfair-by-their-managment-team?post_id=542207685#542207685Because the oranges are now overripe.Sat, 08 Nov 2014 16:52:25 -0600Because the street's full of greengrocers selling them for 80phttps://community.betfair.com/general_betting/go/thread/view/94082/30380089/exchange-marketing-is-tough-complex-for-promotions---future-of-betfair-by-their-managment-team?post_id=542205461#542205461Because the street's full of greengrocers selling them for 80pSat, 08 Nov 2014 14:35:32 -0600